Archives September 2019

Increase Your RSS Feed Number

RSS feeds are huge in the blogging world. RSS is an easy way for people to look at your blog and quickly size you up. Your feed reader numbers are considered a status symbol. These readers are your bread and butter, the ones that will take a quick look at your feed to see if they like what you have to say. If they like your post they might drop by, or even better, they blog about you. Lot’s of feed subscribers happen to be bloggers. Since we are busy people and need to digest information quickly, feed readers are our friends.


Since RSS Feeds and XML are so important it only makes sense that you would make it easy on those that wish to subscribe. Before I implemented this change I had my RSS feed set to forward to my FeedBurner page. FeedBurner is a great tool and has worked well, and I will continue to use them, but I’m here to make it as easy as possible on my readers. If I can keep just one more reader by making it a little bit easier then I’ve achieved feed success.

Do you make it easy on your readers? I found the perfect chicklet creator that will help you do it with ease. This tool gives you the option to choose the buttons you want to put on your blog. I chose to apply most of the buttons that were available, you can choose which buttons you think will work best for your blog. You have the choice between the default buttons or a drop down menu. I went with the later to save space.

This is the easiest way to optimize your blog for those important busy readers. It doesn’t take much effort to make it easy for your readers to subscribe. You just might enjoy the results.

To Monetize, Or Not To Monetize

There is one question that I get quite a bit from fans of this blog. They always want to know, “Why don’t you monetize your site, don’t you want to make money online?” The answer in short is yes, I do want to make money online. On the other hand I just don’t think that a blog is the best way to make money online. Blogging is very time consuming and the return on time invested would be horribly low starting out. This is why I have a huge directory project underway. The thing that I really need to focus on right now, instead of how to make money off of my blog, is how to create value for my readers. I really want to focus on quality content at this point more than anything. I think this is where so many bloggers make their turn for the worst. I don’t mind looking at an ad or two because we all know hosting costs money, but please refrain from the over monetizing early on.


Most start-up bloggers take notice of the six figure bloggers and think, man if I could only make that type of money. The thing about these bloggers some people may not realize is that they worked their asses off to get where they are today. While you were taking a lunch break these people were blogging. Keep in mind these folks were not always six figure bloggers. They had to start somewhere and most of them started out working for free on something they had a true passion for.

If you really want to be a successful blogger you need to find your true passion and blog about it. If you do this you will never really have to “work” on your blog. This also helps the content a great deal and keeps you focused on things that matter instead of just making a dollar, euro, yen or whatever.

The whole point here is that you should sit back and analyze your blog before you make an attempt at monetizing. If my main focus was monetizing you wouldn’t be reading this post. That said, find your reader base and find out what your blog is all about. What is your focus? What do your readers like? Grow your reader base first, then worry about monetizing. If you learn anything here at all, please understand this. Over monetized blogs that don’t make any sense and don’t follow any order, don’t attract readers.

Google To Buy Out Text-Link-Ads?

From what I gather, the whole Google / Text-Link-Ads thing is just a big mess. What are the investors thinking about this whole ordeal. Why is Google attacking text-link-ads? The real concern here is the business model of text-link-ads and the long term validity of that business model. Sure the business model sounds like a great idea, you sell text links on tons of different web pages and take a percentage of the profits. What’s wrong with that? Nothing, until Google steps in and tells you you’re doing it all wrong.


Google wants to make their search engine great, and the only way they can do this is by scouring the web and checking links to other web sites. For Example, if Wikipedia linked to this business blog from it’s main page, in Google’s eyes this blog can do no wrong. Site ranking has been passed on to other sites for quite a while under the trust factor. Google relies on you to link to relevant content from your blog and until now, Google has relied on you not trying to game the system by using text link advertising. The problem with this is that there are so many players out there trying to game the system, tons with non-relevant sites that feed nothing but ads. Google has no where else to turn but to slap around those that can’t abide by their rules, so they have commenced the slapping. The unfortunate problem for text-link-ads is that they didn’t plan for this fallout to even begin.

Text-link-ads, with it’s current business model, doesn’t do anything to stop sites from gaming the system. My advice to text-link-ads, you need to limit advertisers to a predetermined category or categories. For instance if I wanted to advertise this blog in a text-link-ads campaign I would only be allowed to advertise on sites that are aimed at blogging, business and the internet. This will enable text-link-ads and their advertisers to keep their websites relevant and on topic, thus eliminating a majority of the play for page rank.

Maybe Google is hoping that text-link-ads will just give up. Maybe they think their investors will bail and then they could come in for a sweep, buying out text-link-ads for pennies on the dollar. Maybe text-link-ads will take my advice, maybe not.